Chapter 02 · 2011 — 2016 · Huawei Technologies (Bangladesh) Ltd
HuaweiScaling a device business, shop by shop
He joined as a marketing manager and was heading device sales within two years — leading a 1,375-person organisation that covered Bangladesh and Bhutan, and growing monthly sales by 450%.
- Role
- Sr. Manager · Head of Sales, Device Business Group
- Period
- 2011 — 2016
- Focus
- Sales leadership · Retail coverage · Operator partnerships
The context
Huawei’s device business in Bangladesh first reached its sales target in 2014. The next step was scale: more shops, more productive promoters and stronger operator partnerships.
His contribution
- 01Built and led a 1,375-person sales organisation as head of the device business — including 1,175 promoters.
- 02Monthly coverage of 4,000 retail shops and a network of 343 brand shops.
- 03Productivity programmes: brand-shop productivity up 33%; promoter productivity up 75% (from 40 to 70 units per promoter, 2015 to September 2016).
- 04Operator partnerships, including a major contract with Grameenphone and cooperation with Banglalink.
- 05Looked after sales for both Bangladesh and Bhutan.
- 06Trained trainers — Huawei University, Bangkok (2015) — and received Huawei’s Best Trainer award.
Outcomes
- growth in monthly device sales, reaching 93K units in his final month (2016)
- 450%
- market share by quantity
- 16.7%
- Huawei Future Star gold medal, two years running
- 2014 · 15
From the archive.
Photographs from Anower Sadath Kabir’s personal archive.
With the Huawei team 
Presenting at a Huawei session, Ocean Paradise 
Certificate of commendation
Figures on this page are as stated in Anower Sadath Kabir’s CV for 2015–2016. Award photos are from his personal archive.